Digital Marketing Pricing & Monthly Plans
Thanks for looking, we’re glad you’re interested. Despite delivering top notch services, you’ll find our digital marketing pricing to be about average. Explore our pricing and packages below. If you don’t see a particular service or bundle you’d like, don’t hesitate to ask!
Website Services
New Website – The cost for a new site depends on what we’re building (number of web pages, who is writing the content and sourcing the images, etc.) but a typical small business website runs about $3500, while larger projects may run into the five figures.
Website Redesign – This could be cheaper than a brand new site, but probably not, as the work is almost identical. If you already have a WordPress website then sometimes a re-theme can save time and money.
Website Maintenance – We charge $125/hour for most website-related work. However, this is included for FREE with any SEO service.
Website Hosting & Security – Hosting, email and domain name services are things we are happy to advise on. We do not run our own web servers, but as GoDaddy Pro members, we have good understanding of this technical aspect to digital marketing. Security services revolve mostly around WordPress, as this platform is routinely in need of security updates and monitoring for optimal performance. Like many things, we charge $125/hour for these services, but include them for FREE with any SEO service.
SEO Services
Our SEO pricing essentially boils down to how much time we dedicate to your campaign goals. Basic smaller local campaigns require less time to achieve and maintain good organic ranking than larger more complex local or national work.
All of our SEO service levels include basic web maintenance, WordPress security and comprehensive reporting from Google Analytics.
Basic SEO – Best for smaller local business or companies with established SEO, limited budgets and minimal analytics reporting needs. – $250/month
Local SEO – Run a local business in a competitive market (e.g. auto repair, home services, restaurant)? This is the plan required to achieve page one rankings in search engine and map results. – $550/month
Enterprise SEO – We run this level of SEO as either an active part of your in-house team billing hourly or a more structured flat monthly fee to cover known SEO goals. Either way we’ll need to talk before estimating a price for you.
Social Media Services
All of our Social Media plans include Content Creation (text and images), Scheduling (day and time) and Posting to Facebook, Instagram and your Google Business page. All three channels receive the same syndicated content which is a pre-approved mix of business promotion, humor, holidays and local activities. These services assume you have existing channels claimed and branded. If you don’t, we can help with this as well.
Responding to social media activity related to these posts is your responsibility unless subscribed to our Community Management service.
15 Pack of Posts – 15 posts scattered evenly throughout the month – $750/month
Weekly Posting – 4 or 5 posts per month – $450/month
Bundle this with SEO and save money!
Community Management – Weekday monitoring and responding to social media activity on your behalf – $450/month
This is limited to 30 interactions per month.
Channel Development – Claiming, branding and optimizing any social media channel – $650/channel
PPC Services
We know the paid advertising channels from Google and Facebook inside and out. Both have the potential to deliver new customers to you quickly and in volume. We always set up PPC campaigns to run on behalf of our clients using their business name and credit card for complete transparency and control. As a result, your fees to Google and Facebook are not included in any price below.
Google Smart Ads – Previously known as Adwords Express, this simple platform can be quite effective for local businesses with an obvious goal (e.g. schedule car or home repair). It also has the benefit of added Google Maps exposure! – $350/month
Google Ads – The standard Google advertising platform. We perform keyword research, build out and manage campaigns on your behalf. Covers campaign budgets of up to $5000/month (what you pay Google). Larger budgets often require more work and may be billed at 10% of budget amount. $550/month or bundle with SEO and save money!
Google Local Service Ads – Designed for only certain industries (e.g. plumbers, garage door pros, electricians and HVAC services, etc.) this Google product is best run in-house. For that reason, we’ll help you get going and answer questions along the way, but running this is up to your staff. We offer this FREE with any other paid service.
Facebook/Instagram Ads – Unlike Google, this ad platform offers an abundance of audience targeting features (e.g. gender, age, education, etc.) and works exceptionally well for certain goals. We manage these efforts similar to Google and therefore charge the same – $550/month, unless you bundle with SEO, then its cheaper!
New Website – The cost for a new site depends on what we’re building (number of web pages, who is writing the content and sourcing the images, etc.) but a typical small business website runs about $2500, while larger projects may run into the five figures. We do offer FREE websites with most 6-12 month SEO plans! (see below).
Website Redesign – This could be cheaper than a brand new site, but probably not, as the work is almost identical. If you already have a WordPress website then sometimes a re-theme can save time and money.
Website Maintenance – We charge $125/hour for most website-related work. However, this is included for FREE with any SEO service.
Website Hosting & Security – Hosting, email and domain name services are things we are happy to advise on. We do not run our own web servers, but as GoDaddy Pro members, we have good understanding of this technical aspect to digital marketing. Security services revolve mostly around WordPress, as this platform is routinely in need of security updates and monitoring for optimal performance. Like many things, we charge $125/hour for these services, but include them for FREE with any SEO service.
All of our Social Media plans include Content Creation (text and images), Scheduling (day and time) and Posting to Facebook, Instagram and your Google Business page. All three channels receive the same syndicated content which is a pre-approved mix of business promotion, humor, holidays and local activities. These services assume you have existing channels claimed and branded. If you don’t, we can help with this as well.
Responding to social media activity related to these posts is your responsibility unless subscribed to our Community Management service.
15 Pack of Posts – 15 posts scattered evenly throughout the month – $750/month
Weekly Posting – 4 or 5 posts per month – $450/month
Bundle this with SEO and save money!
Community Management – Weekday monitoring and responding to social media activity on your behalf – $450/month
This is limited to 30 interactions per month.
Channel Development – Claiming, branding and optimizing any social media channel – $750/channel
Our SEO pricing essentially boils down to how much time we dedicate to your campaign goals. Basic smaller local campaigns require less time to achieve and maintain good organic ranking than larger more complex local or national work.
All of our SEO service levels include basic web maintenance, WordPress security and comprehensive reporting from Google Analytics.
Basic SEO – Best for smaller local business or companies with established SEO, limited budgets and minimal analytics reporting needs. – $250/month
Local SEO – Run a local business in a competitive market (e.g. auto repair, home services, restaurant)? This is the plan required to achieve page one rankings in search engine and map results. – $550/month
Enterprise SEO – We run this level of SEO as either an active part of your in-house team billing hourly or a more structured flat monthly fee to cover known SEO goals. Either way we’ll need to talk before estimating a price for you.
We know the paid advertising channels from Google and Facebook inside and out. Both have the potential to deliver new customers to you quickly and in volume. We always set up PPC campaigns to run on behalf of our clients using their business name and credit card for complete transparency and control. As a result, your fees to Google and Facebook are not included in any price below.
Google Smart Ads – Previously known as Adwords Express, this simple platform can be quite effective for local businesses with an obvious goal (e.g. schedule car or home repair). It also has the benefit of added Google Maps exposure! – $350/month
Google Ads – The standard Google advertising platform. We perform keyword research, build out and manage campaigns on your behalf. Covers campaign budgets of up to $5000/month (what you pay Google). Larger budgets often require more work and may be billed at 10% of budget amount. $550/month or bundle with SEO and save money!
Google Local Service Ads – Designed for only certain industries (e.g. plumbers, garage door pros, electricians and HVAC services, etc.) this Google product is best run in-house. For that reason, we’ll help you get going and answer questions along the way, but running this is up to your staff. We offer this FREE with any other paid service.
Facebook/Instagram Ads – Unlike Google, this ad platform offers an abundance of audience targeting features (e.g. gender, age, education, etc.) and works exceptionally well for certain goals. We manage these efforts similar to Google and therefore charge the same – $550/month, unless you bundle with SEO, then its cheaper!
Dave Peterson
Marketing Type Guy #1